Fat City Café

A local, family-owned diner located in Portland, Oregon.

My Role: Social Media Coordinator

Channels: Instagram, Facebook, Nextdoor

What I do: 

  • Contribute to social content creation and production by utilizing photography and graphic design skills.

  • Copywriting for Instagram and Nextdoor posts.

  • Engage with online communities by responding to direct messages, comments, and interacting with other accounts.

  • Analyze Instagram insights for improved performance.

  • Redeisgned their website for free through WordPress, keeping it up-to-date with new information (such as hour changes and other relevant information).

Accomplishments:

  • More than quadrupled their following.

  • Helped the diner sell out in spaghetti orders for their monthly “Spaghetti Night” dinner event through promoting the occasion on Instagram and Nextdoor.

  • Kept the community informed on the Covid-19 impacts on the business.

  • The diner received a letter and a donation from a kind stranger who saw my Nextdoor posts, and recognized me in the letter:

The Nextdoor Post in Question:

The Instagram Feed:

The Website:

*Keep in mind it was created with Wordpress’ free website builder plan.